Track Record

Terra Nova Research is a specialist qualitative market research company with a broad range of clients in many industries. The company was set up at the beginning of 1991 by Tony Halliwell MMRS, who has been carrying out market research projects for household name clients for over 20 years.

Over this time he has continued develop a wide ranging client list in business- to- business, consumer, staff and human resources, financial and media market research.

His research career started in the quantitative, trade research sector in 1979. In 1981 he moved to Questel, AGB/RSGB's (now Taylor Nelson Sofres) specialist qualitative research company and worked there for 6 years, before joining The Qualitative Consultancy as Associate Director.
After 2 years with TQC he moved to KGB Research in Manchester, where he spent almost 2 years before setting up Terra Nova in January 1991. Tony became a full member of The Market Research Society (MMRS) in 1988.

Tony Halliwell is an approved member of The North West Development Agency’s Regional Research Network.